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| Omega Executive Healthcare |
“Our rate of growth doubled with the advertising changes that Colette Chandler made. We saw a significant amount of new business bring in more than $40,000. Colette was able to identify what kind of people we should be targeting. And to effectively tap into these potential patients, she identified what services those people would buy and what people buy what services. We wasted a lot less advertising dollars.” - Dr. Ronald Miller, Omega Executive Healthcare |
In The News
| Join Colette |
How to Market and Sell in a Green Economy Teleseminar Click here to order it now. |
Learn: LOHAS
| Lifestyles of Health and Sustainability |
Learn the common misconceptions of this highly profitable market. |
Order: Our Store
| Order: Our Store |
Order your copy of the first Ohio Health and Wellness Research Report. Find out how to tap into this highly-profitable marketplace and reach LOHAS consumers |
LOHAS What is LOHAS?
| What is LOHAS? |
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LOHAS is an acronym for Lifestyles of Health and Sustainability. LOHAS is used to describe the personal values of consumers who make up approximately 30 percent of the U.S. population-63 million adults-and accounts for over $230 billion in sales annually. The products they buy are based on their personal, social, or environmental values. They are interested in one or more of the following areas:
Want to anticipate future consumer buying habits? Need to differentiate yourself in today’s competitive market? Interested in finding a consumer so brand loyal that even your revenue grows in an economic downturn? If you answered "yes" to any of these questions, you need to contact The Marketing Insider to help you reach LOHAS consumers, the future of business. We understand the marketplace because many of us, including the owner, are LOHAS consumers. |
